WineSchool
Structured wine education built around the Mistral WineCards system. For curious drinkers, tasting room teams, and hospitality professionals.
Three doors into
WineSchool
Foundations
The complete Mistral WineCards curriculum. Seth walks through all 55 cards on video. You work through sessions at your own pace, log tastings, and build real confidence in the glass.
- All 55 card videos with Seth
- Mistral WineCards deck included
- Wine with Seth App — Pro tier included
- Tasting journal with AI feedback
- Certificate of completion
- Self-paced, no expiry
Staff Programs
Structured education for the people on your floor. Guest-facing confidence, grape and region fluency, and the vocabulary to have real conversations. Mistral decks included per participant.
- Tasting Room Essentials — 6 weeks, $199/person
- Hospitality Pro — 8 weeks + live session, $349/person
- Mistral WineCards deck per participant
- Wine with Seth App — Pro tier included
- Invoiced per property, net 30
- Minimum 4 participants
Custom Programs
A curriculum built around your wines, your team, and your guests. Seth designs the program on intake, builds it around the cards, and delivers it live or through the platform. Includes a full day on-site option.
- AI-designed curriculum around your wines
- Mistral WineCards for all participants
- Live delivery with Seth available
- On-site or remote
- Corporate flat-rate pricing available
One card.
One conversation.
Every time.
Get the Cards
Every WineSchool enrollment includes a Mistral WineCards deck. 55 cards covering grapes, regions, terroir, and winemaking. The deck ships to you. The curriculum is built around it.
Watch Seth Explain Each One
Card in hand, Seth walks through every card on video. Not a lecture — a wine bar conversation. Structure meters, key regions, one story you will not forget. Two to four minutes per card.
Practice with Real Wine
After each session, log a tasting using the BLIC method. The app gives you AI feedback on your notes. The card sits next to the glass. That repetition is how the knowledge sticks.
The Wine with Seth App — Pro Tier
Every WineSchool student gets full Pro access to the Wine with Seth app. Wine lookup, tasting journal, blind tasting practice, WineWiki, and more — all synced across devices.
- Wine Lookup — producer info, tasting notes, drinking windows
- Tasting Journal with BLIC scoring and QPR tracking
- Blind Tasting — guided deductive practice
- WineWiki — 5,200+ article encyclopedia
- Wine Trivia and Flashcards for study
- Scan a wine list with Tonight's Pour
App
$4.99/month value.
Yours as long as you're enrolled.
See what your staff would experience
Run through a free 20-minute demo — three cards, three videos, the full WineSchool session experience. No account required. Built for education directors who want to see the product before committing.