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Cerbaiona

How to say it

Cerbaiona is a cult Brunello di Montalcino producer with just 4-4.5 hectares of east-facing vineyards at 350-400 meters elevation. Founded by retired Alitalia pilot Diego Molinari in 1977, the estate achieved legendary status through minimal-intervention winemaking and bold, structured Sangiovese Grosso. American investors acquired Cerbaiona in 2015 and fully replanted the vineyards between 2016 and 2021.

Key Facts
  • Founded in 1977 by Diego Molinari; first vintage released in 1982
  • Approximately 4-4.5 hectares of east-facing vineyards at 350-400 meters elevation
  • Soils combine rocky gravel over Galestro, Alberese, and sand
  • Produces 10,000-15,000 bottles of Brunello annually
  • Declared a 'No Scores Zone' in 2015; does not accept wine point ratings
  • Vineyards fully replanted 2016-2021 using alberello training and new clones
  • Converted to organic farming under current ownership by Matthew Fioretti and Gary Rieschel

📜History and Origins

Cerbaiona was founded in 1977 by Diego Molinari, a retired Alitalia pilot who established the estate in an intermediate zone between northern and southern Montalcino. The first vintage was released in 1982, and the estate quickly built a cult following for its traditional approach to Brunello. The vineyard site itself had legendary status in the region for nearly 200 years before the Brunello DOCG was formally established. In 2015, Molinari sold Cerbaiona to American investors Matthew Fioretti and Gary Rieschel, who have continued the traditional winemaking philosophy while investing in the estate's future.

  • Founded 1977 by retired Alitalia pilot Diego Molinari
  • First commercial vintage released in 1982
  • Vineyard site held legendary status for nearly 200 years before Brunello DOCG
  • Sold to American investors Fioretti and Rieschel in 2015

🌿Vineyard and Terroir

Cerbaiona's vineyards sit in an intermediate zone between northern and southern Montalcino at 350-400 meters above sea level, where east-facing slopes benefit from a warm, dry microclimate with gentle breezes. This positioning balances ripeness with freshness and structure. Soils are complex, with rocky gravel topsoils over a base of Galestro (limestone shale), Alberese (marl limestone with high calcium carbonate), and sand. The original 3 hectares were entirely replanted between 2016 and 2021 with new clones using the traditional alberello training method, and an additional hectare was added from a former olive grove, bringing the total to approximately 4-4.5 hectares.

  • East-facing slopes at 350-400 meters in Montalcino's intermediate zone
  • Complex soils: rocky gravel, Galestro, Alberese, and sand
  • Replanted 2016-2021 using alberello training on new clones
  • Additional 1 hectare added from former olive grove under new ownership
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⚗️Winemaking Philosophy

Cerbaiona practices a strict minimal-intervention approach. Grapes are harvested by hand, fermentation is spontaneous in wooden tanks, and the wine ages for a minimum of four years in large Slavonian oak casks. No additions or subtractions are made at any stage of production. The estate produces Brunello di Montalcino DOCG, Rosso di Montalcino DOC, and a Sangiovese IGT. A modern winery completed in 2021 incorporates advanced technology and an in-house laboratory, supporting the estate's commitment to precision without sacrificing traditional values. Cerbaiona also declared itself a 'No Scores Zone' in 2015, refusing all wine point ratings.

  • Hand harvest, spontaneous fermentation in wooden tanks
  • Minimum 4 years in large Slavonian oak casks with no additions or subtractions
  • Produces Brunello DOCG, Rosso di Montalcino DOC, and Sangiovese IGT
  • New winery built 2021 with advanced technology and in-house laboratory
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🌱Organic Farming and Modern Direction

Under the current ownership of Fioretti and Rieschel, Cerbaiona converted to organic farming, reflecting a broader commitment to sustainability on the estate. The complete replanting program from 2016 to 2021 used carefully selected clones planted in the traditional alberello bush-vine style, which limits yields and promotes concentration. Despite these modern investments, the winemaking philosophy remains rooted in the traditional methods established by Molinari, with the goal of producing structured, age-worthy Brunello that reflects the estate's distinctive terroir.

  • Converted to certified organic farming under current ownership
  • Alberello training limits yields and promotes concentration
  • Complete replanting program used carefully selected new clones
  • Annual production of 10,000-15,000 bottles of Brunello
Flavor Profile

Cerbaiona Brunello di Montalcino is bold and structured with significant aging potential, combining the power typical of Sangiovese Grosso with freshness and elegance derived from the estate's intermediate-zone elevation and complex soils. Extended aging in large Slavonian oak casks integrates tannins without masking the grape's character.

Food Pairings
Bistecca alla FiorentinaWild boar ragu with pappardelleAged Pecorino ToscanoBraised lamb shanksTruffle-based pasta dishesSlow-roasted pork with herbs
Wines to Try
  • Cerbaiona Rosso di Montalcino$40-55
    Entry point to Cerbaiona's traditional style; same terroir and philosophy as the Brunello at a lower price.Find →
  • Cerbaiona Brunello di Montalcino$150-200
    Cult-status Brunello from 4.5 hectares; structured, age-worthy, minimal-intervention with 4+ years Slavonian oak aging.Find →
  • Cerbaiona 1454 Sangiovese IGT$45-65
    Estate's Sangiovese IGT offering, reflecting the same terroir in a more approachable style.Find →
How to Say It
Cerbaionacher-bai-OH-na
Brunello di Montalcinobroo-NEL-lo dee mon-tal-CHEE-no
Sangiovese Grossosan-jo-VAY-zeh GROS-so
galestroga-LES-tro
Albereseal-beh-REH-zeh
alberelloal-beh-REL-lo
📝Exam Study NotesWSET / CMS
  • Cerbaiona is classified as Brunello di Montalcino DOCG; also produces Rosso di Montalcino DOC and Sangiovese IGT
  • Primary grape is Sangiovese Grosso with a small percentage of Merlot; production is 10,000-15,000 bottles annually
  • Winemaking rules: spontaneous fermentation, minimum 4 years in large Slavonian oak, no additions or subtractions
  • Vineyards at 350-400 meters on east-facing slopes; soils include Galestro and Alberese (high calcium carbonate)
  • Estate founded 1977, first vintage 1982; sold to American investors 2015; fully replanted 2016-2021 with alberello training