Producers

Fritz Haag

frits HAHG

A Brauneberg estate in the Middle Mosel, first documented in 1605 and planted entirely to Riesling, whose focus is the Juffer and Juffer Sonnenuhr sites.

Weingut Fritz Haag is a family estate in Brauneberg in the Middle Mosel, first documented in 1605, when the town was known as Dusemond. Wilhelm Haag (1937-2020) took over management of the estate in 1957 and handed it to his son Oliver in 2005; Oliver Haag has run it since then with his wife Jessica. The estate is a VDP member planted 100% to Riesling, and its focus is two VDP.GROSSE LAGE sites on the bank of the Mosel at Brauneberg: the Juffer and the Juffer Sonnenuhr.

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History and Ownership

The first documented mention of Weingut Fritz Haag dates from 1605, when the town was known as Dusemond. In 1925 the town renamed itself Brauneberg, to invoke the reputation of the Brauneberger Juffer and Brauneberger Juffer Sonnenuhr vineyards. The estate still honors this tradition through its supplemental designation Dusemonder Hof. Wilhelm Haag (1937-2020) took over management of the estate in 1957. The estate names 1959, 1964, 1969, 1971, 1976, 1983, 1985, 1990, 1992, 1993 and 1994 among the vintages of his tenure. Wilhelm Haag chaired the VDP Mosel-Saar-Ruwer from 1984 to 2004, and Gault Millau named him German winemaker of the year in 1994. He handed the estate to his son Oliver Haag in 2005.

1605: first documented mention of the estate, in the town then called Dusemond; the town renamed itself Brauneberg in 1925.
1957: Wilhelm Haag took over management of the estate; 2005: his son Oliver Haag took over.
1984 to 2004: Wilhelm Haag chaired the VDP Mosel-Saar-Ruwer; 1994: Gault Millau German winemaker of the year.

Key Facts

First documented in 1605, when the town was known as Dusemond; the town renamed itself Brauneberg in 1925.
Wilhelm Haag (1937-2020) took over management of the estate in 1957; Gault Millau named him German winemaker of the year in 1994.
Wilhelm Haag chaired the VDP Mosel-Saar-Ruwer from 1984 to 2004.
Oliver Haag took over in 2005 and runs the estate with his wife Jessica; he is owner and cellarmaster.
Planted 100% to Riesling on weathered Devonian slate, with slopes of up to 80%.
As of 2022 the estate held 6.5 ha in the Brauneberger Juffer and 3 ha in the Brauneberger Juffer Sonnenuhr.
The Brauneberger Juffer covers about 32 ha, including the Juffer Sonnenuhr, which covers about 10.5 ha of the steep slopes at the heart of the vineyard.

People and Roles

Oliver Haag took over the estate in 2005 and has managed it together with his wife Jessica since then. Oliver Haag is both owner and cellarmaster. His father, Wilhelm Haag (1937-2020), managed the estate from 1957 until 2005.

Owner and cellarmaster: Oliver Haag.
Oliver and Jessica Haag have run the estate since 2005.

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Vineyards and Terroir

The estate is planted 100% to Riesling. Its focus is the two VDP.GROSSE LAGE sites Juffer and Juffer Sonnenuhr, both directly south-facing slate sites on the bank of the Mosel. The Brauneberger Juffer covers about 32 ha, including the Juffer Sonnenuhr. The Juffer Sonnenuhr covers about 10.5 ha of the steep slopes at the heart of the vineyard and is warmer than the Brauneberger Juffer. As of 2022 the estate held 6.5 ha in the Brauneberger Juffer and 3 ha in the Brauneberger Juffer Sonnenuhr. The soils are fine weathered Devonian slate, and inclines reach 80 percent. The estate's VDP.GROSSE LAGE sites also include Juffer Sonnenuhr im Falkenberg in Brauneberg, Paulinshofberg in Kesten and Kätzchen in Monzel.

Planted 100% to Riesling.
Brauneberger Juffer: about 32 ha, including the Juffer Sonnenuhr.
Juffer Sonnenuhr: about 10.5 ha of steep slopes at the heart of the Juffer, warmer than the Juffer.
Fine weathered Devonian slate; inclines of up to 80 percent.

Winemaking

Oliver Haag names the care of the steep slate slopes, the selective manual harvest and very natural and sustainable management as the cornerstone of the estate's wines. The Brauneberg Riesling Trocken -J- and both Grosses Gewächs wines are made in 1000-liter oak barrels (fuder) and stainless-steel tanks. For some vintages the grapes for the Brauneberger Juffer Riesling Trocken GG are left together with the skins, then pressed and left to a wild ferment. The Brauneberger Juffer Sonnenuhr Riesling Trocken GG comes from the estate's best and eldest parcels on the Juffer Sonnenuhr and is given extended lees contact. The traditional naturally sweet wines are made in stainless-steel tanks. Only berries with noble rot (Botrytis cinerea) are selected for the Auslese Goldkapsel, Beerenauslese and Trockenbeerenauslese, and Trockenbeerenauslese is not made in every vintage.

Selective manual harvest; the Trocken -J- and both GGs are made in 1000-liter fuder and stainless-steel tanks.
Naturally sweet Prädikat wines made in stainless-steel tanks.
Only botrytis-affected berries are selected for Auslese Goldkapsel, Beerenauslese and Trockenbeerenauslese.

Wines

The range follows the VDP tiers. VDP.GUTSWEIN: Fritz Haag Riesling Trocken and Fritz Haag Riesling Feinherb. VDP.AUS ERSTEN LAGEN: Brauneberg Riesling Trocken -J-, a blend of fruit from the Juffer and Juffer Sonnenuhr, and Brauneberg Riesling 'Tradition'. VDP.GROSSE LAGE: Brauneberger Juffer Riesling Trocken GG, Brauneberger Juffer Sonnenuhr Riesling Trocken GG and Brauneberger Juffer Riesling, an off-dry single-vineyard wine. The Prädikat wines are the Brauneberger Juffer Riesling Kabinett; Spätlese, Auslese and Auslese Goldkapsel from both the Brauneberger Juffer and the Brauneberger Juffer Sonnenuhr; the Brauneberger Juffer Sonnenuhr Riesling Beerenauslese; and the Brauneberger Juffer Riesling Trockenbeerenauslese.

VDP.GUTSWEIN: Fritz Haag Riesling Trocken, Fritz Haag Riesling Feinherb.
VDP.AUS ERSTEN LAGEN: Brauneberg Riesling Trocken -J-, Brauneberg Riesling 'Tradition'.
VDP.GROSSE LAGE: Brauneberger Juffer Riesling Trocken GG, Brauneberger Juffer Sonnenuhr Riesling Trocken GG, Brauneberger Juffer Riesling.
Prädikatsweine: Kabinett, Spätlese, Auslese, Auslese Goldkapsel, Beerenauslese and Trockenbeerenauslese from the Juffer and Juffer Sonnenuhr.

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Critical Recognition

Writing on Jancis Robinson's website in January 2022, Tamlyn Currin noted that Fritz Haag averaged a score of 17 across 230 tasting notes in that site's database, with nearly half of them 17.5 and above.

House Style

The estate writes that its wines 'are guided by a sense of puristic clarity.' Oliver Haag sets out the style he aims for as 'Delicate, fruity, elegant wines with slate character that have plenty of finesse.'

Sources and last verified

Primary sources (producer's own site): https://weingut-fritz-haag.de/en/history/, https://weingut-fritz-haag.de/en/style/, https://weingut-fritz-haag.de/en/origin-nature/, https://weingut-fritz-haag.de/en/origin-handcraft/, https://weingut-fritz-haag.de/en/contact/, https://weingut-fritz-haag.de/en/wines/vdp-gutswein/, https://weingut-fritz-haag.de/en/wines/vdp-ortswein/, https://weingut-fritz-haag.de/en/wines/vdp-grosse-lage/, https://weingut-fritz-haag.de/en/wines/praedikatsweine/. Official sources: the VDP estate profile (https://www.vdp.de/en/die-winzer/mosel/vdpestate-fritz-haag, https://www.vdp.de/de/die-winzer/mosel/fritz-haag) and the VDP Mosel regional page (https://www.vdp.de/de/die-weine/die-vdp-regionen/mosel). Secondary sources: JancisRobinson.com (Tamlyn Currin, 28 January 2022) and wein.plus (21 December 2020). Last verified 2026-10-14. Where the producer's site and a secondary source disagree, the producer's site governs.

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Flavor Profile

In the estate's own notes, the Brauneberger Juffer Riesling Kabinett shows flinty, floral notes and juicy tropical fruit with a distinctive smokiness; the Brauneberger Juffer Riesling Spätlese brings white blossom, fresh stone fruit and green apple; and the Brauneberger Juffer Sonnenuhr Riesling Auslese shows Mirabelle plum, papaya, apricot nectar and quince.

Wines to Try

Fritz Haag Riesling Feinherb
The off-dry VDP.GUTSWEIN that Oliver Haag recommends as an introduction to the estate.
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Brauneberg Riesling Trocken -J-
A dry blend of fruit from the Juffer and Juffer Sonnenuhr, made in 1000-liter fuder and stainless-steel tanks.
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Brauneberger Juffer Riesling Kabinett
A naturally sweet Kabinett from the Juffer, made in stainless-steel tanks.
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Brauneberger Juffer Sonnenuhr Riesling Spätlese
Single-vineyard Spätlese from the Juffer Sonnenuhr, with spontaneous fermentation and extended lees contact.
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Brauneberger Juffer Sonnenuhr Riesling Trocken GG
From the estate's best and eldest parcels on the Juffer Sonnenuhr; fermented in fuder and stainless steel with extended lees contact.
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Brauneberger Juffer Sonnenuhr Riesling Auslese Goldkapsel
An Auslese with some botrytis from the Juffer Sonnenuhr.
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How to Say It

BraunebergBROW-neh-bairk

Juffer-SonnenuhrYOO-fer ZOH-nen-oor

VDP.GROSSE LAGEgroh-seh LAH-geh

Grosses GewächsGROH-ses geh-VEKS

FuderFOO-der

FeinherbFYNE-hairp

SpätleseSHPAYT-lay-zeh

BeerenausleseBAY-ren-ows-lay-zeh

Exam Study NotesWSET / CMS

Fritz Haag: Brauneberg, Middle Mosel; first documented 1605, when the town was called Dusemond (renamed Brauneberg in 1925).
Wilhelm Haag (1937-2020) managed the estate from 1957 to 2005; chaired the VDP Mosel-Saar-Ruwer 1984 to 2004; Gault Millau German winemaker of the year 1994.
Oliver Haag has run the estate with his wife Jessica since 2005; he is owner and cellarmaster.
100% Riesling; core VDP.GROSSE LAGE sites Brauneberger Juffer (about 32 ha) and Juffer Sonnenuhr (about 10.5 ha, within the Juffer); weathered Devonian slate, slopes up to 80 percent.
Only botrytis-affected berries go into Auslese Goldkapsel, Beerenauslese and Trockenbeerenauslese; naturally sweet wines are made in stainless steel; the Trocken -J- and both GGs in fuder and stainless steel.