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Cloudy Bay

How to say it

Cloudy Bay was founded in 1985 in Marlborough's Wairau Valley by Australian winemaker David Hohnen, already proprietor of Cape Mentelle in Margaret River, with Kevin Judd as founding winemaker. The debut 1985 Sauvignon Blanc, vinified in Gisborne before the Jacksons Road winery existed, became the single most influential bottle in New Zealand wine history and helped establish Marlborough as the world reference for cool-climate Sauvignon Blanc. Veuve Clicquot took a controlling stake in 1990 and acquired the remaining shares in 2003, placing Cloudy Bay inside the LVMH Moet Hennessy portfolio. The portfolio has since expanded beyond the flagship Sauvignon Blanc to Pelorus methode traditionnelle sparkling (1987), Chardonnay, Marlborough Pinot Noir, the wild-yeast barrel-fermented Te Koko, and Te Wahi Pinot Noir from two organic Central Otago vineyards. Kelly Stuart, promoted to winemaker in 2023, leads vinification across 163 estate parcels and 65 grower blocks farmed under Sustainable Winegrowing New Zealand certification.

Key Facts
  • Founded 1985 by David Hohnen (founder of Cape Mentelle, Margaret River) with Kevin Judd as founding winemaker; one of the earliest wineries established in Marlborough and the producer most responsible for the region's global reputation
  • Named after Cloudy Bay, the coastline charted by Captain James Cook during his 1770 voyage to New Zealand; officially renamed Te Koko-o-Kupe / Cloudy Bay in 2014
  • Winery located at 230 Jacksons Road, Rapaura, in the heart of Marlborough's Wairau Valley, approximately 8 km north-west of Blenheim on the South Island
  • Veuve Clicquot took a controlling stake in 1990 and acquired the remaining shares from David Hohnen in 2003; Cloudy Bay now sits inside LVMH Moet Hennessy alongside Chateau d'Yquem, Cheval Blanc, and Krug
  • Sources fruit from 163 estate parcels and 65 grower blocks across Wairau Valley sub-regions (Rapaura, Renwick, Brancott Valley) plus the Southern Valleys; yields kept roughly 30% below the Marlborough regional average
  • Two contrasting organic Central Otago vineyards underpin Te Wahi Pinot Noir: Northburn Station on the rocky glacial slopes of Lake Dunstan's east bank, and the Calvert block on Felton Road, Bannockburn
  • Kelly Stuart joined as cellar hand in 2016, was promoted to assistant winemaker in 2018, and named winemaker in 2023, presenting the 40th anniversary 2025 Sauvignon Blanc release

🏔️History and Origins

Cloudy Bay's founding story begins in 1983, when visiting Kiwi winemakers handed David Hohnen, the Australian proprietor of Cape Mentelle Vineyards in Margaret River, his first bottle of Marlborough Sauvignon Blanc. Captivated by the aromatic intensity that the cool South Island climate produced in the variety, Hohnen flew to New Zealand, attended the Auckland wine show, and met a young Australian winemaker named Kevin Judd. By 1985 the two had assembled a small team and a parcel of land on Jacksons Road in the Rapaura district of the Wairau Valley, approximately 8 km north-west of Blenheim. The winery was named after Cloudy Bay, the stretch of Marlborough coastline charted by Captain James Cook during his 1770 voyage; in 2014 the bay was officially renamed Te Koko-o-Kupe / Cloudy Bay to recognise Maori heritage. The inaugural 1985 vintage was crushed before the Marlborough winery had been built, with 40 tonnes of Sauvignon Blanc grapes trucked north to Gisborne for vinification under Judd. The wine was an immediate critical sensation, voted the world's best Sauvignon Blanc by Wine magazine and championed by influential British critics including Oz Clarke. The Marlborough winery buildings on Jacksons Road were completed in time for the 1986 vintage, and within a decade Cloudy Bay had become both New Zealand's most recognisable wine brand and the catalyst for global investment in Marlborough.

  • Founded 1985 by David Hohnen (Cape Mentelle, Margaret River) with founding winemaker Kevin Judd, after Hohnen tasted his first Marlborough Sauvignon Blanc in 1983
  • Inaugural 1985 vintage vinified in Gisborne from 40 tonnes of purchased Sauvignon Blanc fruit; voted world's best Sauvignon Blanc by Wine magazine and praised by Oz Clarke
  • Marlborough winery on Jacksons Road, Rapaura completed for the 1986 vintage; situated approximately 8 km north-west of Blenheim in the Wairau Valley
  • Champagne house Veuve Clicquot took a controlling stake in 1990; Hohnen sold his remaining shares in 2003, placing Cloudy Bay fully under LVMH Moet Hennessy

🏆Signature Wines

Cloudy Bay's portfolio has expanded across four decades while keeping the flagship Sauvignon Blanc as its identity. The Marlborough Sauvignon Blanc is fermented predominantly in stainless steel at cool temperatures to preserve the variety's aromatic volatility, with only a small fraction (around 4% or less in most vintages) fermented in older French oak barriques and large-format vats for textural lift. Pelorus, the methode traditionnelle sparkling wine launched from the 1987 vintage and named after Pelorus Jack, the famous dolphin that escorted ships through Cook Strait between 1888 and 1912, was developed with input from American sparkling pioneer Harold Osborne; the non-vintage cuvee is a Chardonnay-Pinot Noir blend matured a minimum of 24 months on lees. Chardonnay was added to the portfolio in 1986, with fruit drawn from the heavier clay soils of the Southern Valleys and matured in French oak. Pinot Noir followed: plantings began in 1989 and the first commercial release was the 1994 vintage. The 1996 vintage marked the first experiments with Te Koko, a wild-yeast, barrel-fermented Sauvignon Blanc that was commercially launched in 2000 after several years of refinement; it ferments and ages in French oak (less than 10% new) for around four to five months, then rests on fine lees for an additional 15 months. Te Wahi Pinot Noir, first made in 2010 from two contrasting Central Otago vineyards, completed the modern flagship lineup. A Founders' Cellar range of small-batch experimental wines is produced in the renovated 2022 cellar building.

  • Sauvignon Blanc (Marlborough): stainless-steel fermentation with around 4% or less in older French oak; the benchmark style since 1985
  • Pelorus methode traditionnelle sparkling: Chardonnay-Pinot Noir blend, minimum 24 months on lees, launched from the 1987 vintage, named for Pelorus Jack
  • Te Koko Sauvignon Blanc: first made 1996, commercially launched 2000; wild-yeast barrel fermentation in French oak (less than 10% new), 15 months on lees
  • Te Wahi Pinot Noir (Central Otago): first vintage 2010; blends Northburn Station glacial fruit with Calvert (Felton Road, Bannockburn) lakebed fruit
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🌾Vineyards and Terroir

Cloudy Bay's Marlborough estate spans 163 parcels of estate vines plus 65 long-term grower blocks across the Wairau Valley sub-regions of Rapaura, Renwick, and Brancott Valley, with additional Pinot Noir and Chardonnay holdings in the Southern Valleys. The Wairau Valley floor is defined by free-draining gravelly alluvial soils deposited by braided rivers descending from the Richmond Range; these warm quickly and stress vines just enough to produce the concentrated, aromatic Sauvignon Blanc the region is known for. The Southern Valleys, sheltered tributary valleys to the south of the main Wairau plain, are cooler with deeper clay-loam soils that suit Pinot Noir and Chardonnay through later ripening and natural acid retention. Estate yields are kept approximately 30% below the regional Marlborough average, with parcels harvested individually to capture site character and ripening differences. In Central Otago, the source for Te Wahi Pinot Noir, Cloudy Bay farms two organically certified vineyards in contrasting terroirs. Northburn Station sits on the steep east bank of Lake Dunstan, on rocky glacial-outwash soils that produce powerful, structured Pinot Noir of dark fruit intensity. The Calvert vineyard, on Felton Road in Bannockburn, sits in the silty, loamy soils of an ancient lakebed and produces opulent, fragrant fruit; a blend of the two gives Te Wahi its signature combination of structure and perfume.

  • 163 estate parcels plus 65 grower blocks across Wairau Valley sub-regions (Rapaura, Renwick, Brancott Valley) and the Southern Valleys
  • Wairau Valley: free-draining gravelly alluvial soils for Sauvignon Blanc; Southern Valleys: cooler clay-loam for Pinot Noir and Chardonnay
  • Yields kept approximately 30% below Marlborough regional average; individual parcel harvest and fermentation to preserve site differentiation
  • Central Otago: Northburn Station (rocky glacial, structure) and Calvert in Bannockburn (silty loam, opulence); both farmed organically
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🍷Winemaking Style

Cloudy Bay's house style has remained recognisable for forty vintages: aromatic precision and textural finesse, never overripe or confected. The flagship Sauvignon Blanc is harvested across several picks to capture different fruit profiles, then cool-fermented predominantly in stainless steel using cultured yeasts to preserve passionfruit, blackcurrant leaf, and grapefruit aromatics. A small parcel (typically 4% or less) is fermented in older French oak barriques and large foudres to add palate weight without introducing oak character, then blended back into the main wine. The Pinot Noir programme uses gentle whole-berry fermentation with partial whole-cluster inclusion in suitable vintages, matured in French oak with a low new-oak percentage to preserve fruit definition. Te Koko represents Cloudy Bay's intellectual counterpoint to its own flagship: indigenous wild yeasts ferment slowly in French oak barriques (less than 10% new), full malolactic fermentation softens the acid line, and 15 months on fine lees in barrel develop savoury complexity, lychee, honeysuckle, white pepper, and preserved citrus. Pelorus follows traditional methode champenoise discipline, with reserve wine blending and at least 24 months of tirage maturation on lees. Across the range, the winemaking team prioritises restraint over extraction or technique; the goal is varietal and site clarity rather than a signature winemaker stamp. Kelly Stuart, who joined as cellar hand in 2016 and was promoted to winemaker in 2023, oversees vintage decisions today.

  • Flagship Sauvignon Blanc: predominantly cool stainless-steel fermentation; only around 4% or less in older French oak for texture without oak flavour
  • Te Koko: wild-yeast French oak fermentation (less than 10% new), full malolactic, 15 months on lees in barrel for savoury complexity
  • Pelorus: methode traditionnelle with reserve wine blending and minimum 24 months on lees; reflects Champagne discipline at Marlborough latitude
  • Pinot Noir: gentle whole-berry handling with partial whole-cluster, low new-oak percentage, French oak only; emphasis on site clarity

🌱Current Direction and Sustainability

Forty years after the debut 1985 vintage, Cloudy Bay occupies an unusual dual position as both a globally recognised LVMH luxury brand distributed in more than 30 countries and a critically credible terroir-driven producer. The estate is a founding member of Sustainable Winegrowing New Zealand and certified under that programme across its Marlborough holdings; the Central Otago vineyards at Northburn Station and Calvert are farmed organically, with selected Marlborough estate blocks trialling organic conversion. In 2022 the original 1986 cellar building was renovated into the Founders' Cellar, a small-batch winemaking and visitor facility that achieved a 5 Green Star built rating, among New Zealand's highest sustainability certifications for buildings. The Founders' Cellar produces experimental small-lot wines that allow the winemaking team to explore wild ferments, alternative vessels, and longer skin contact outside the constraints of the commercial range. The 2025 vintage marked the winery's 40th anniversary and was released with a multi-day event for international trade and a fresh vintage of the flagship Sauvignon Blanc that earned 92 points from Wine Spectator. Kelly Stuart's promotion to winemaker in 2023 placed a New Zealand-trained winemaker in the lead role for the first time in years; her stated focus is preserving the linear citrus precision the flagship is known for while continuing the textural development that Te Koko and the Founders' Cellar wines represent.

  • Founding member Sustainable Winegrowing New Zealand; certified across Marlborough estate; Central Otago vineyards farmed organically
  • Founders' Cellar renovation completed 2022; achieved 5 Green Star built rating; produces small-batch experimental wines outside the commercial range
  • 40th anniversary celebrated in 2025; flagship Sauvignon Blanc 2025 scored 92 points from Wine Spectator and released as anniversary vintage
  • Winemaking led by Kelly Stuart since 2023; LVMH distribution in 30+ countries while retaining critical credibility as a terroir producer
Flavor Profile

Cloudy Bay Sauvignon Blanc offers the Marlborough archetype in its most disciplined form: passionfruit, white peach, nectarine, pink grapefruit, lime zest, lemongrass, and blackcurrant leaf on the nose, with a crisp linear palate, saline mineral lift, and a citrus-driven dry finish. Te Koko, the wild-yeast barrel-fermented expression, shifts the same fruit base into a richer, more savoury register: lychee, honeysuckle, preserved lemon, white pepper, hazelnut, and toasted brioche over a fuller, integrated palate with fine French-oak frame and a saline mineral finish. Chardonnay shows white peach, citrus pith, oatmeal, and a cool-climate acid spine, with French oak supporting rather than dominating. Pelorus delivers brioche, toasted almond, citrus pith, and a creamy mousse from minimum 24 months on lees; the Rose expression adds delicate red berry fruit. Marlborough Pinot Noir offers fragrant cherry, plum, wild thyme, and forest floor over moderate, silky tannins. Te Wahi Pinot Noir from Central Otago is the most concentrated wine in the range, with dark cherry, boysenberry, dried herbs, sandalwood, and savoury spice over structured tannins, fine acidity, and a long, forest-floor-tinged finish that develops with bottle age.

Food Pairings
Bluff oysters or steamed clams with a squeeze of lemon; saline minerality and crisp acidity mirror briny shellfish without overwhelming delicate flavourCeviche, sashimi, and crudo of white fish; citrus aromatics complement fish oils while bright acidity refreshes the palate between bitesFresh goat cheese with heirloom tomatoes and basil; herbaceous notes echo the wine's aromatics, acidity cuts through creaminess cleanlySeared turbot or halibut with beurre blanc and asparagus; stone fruit and citrus drive support butter sauces and underscore green vegetable characterTe Wahi Pinot Noir with five-spice roasted duck breast and cherry jus; silky tannins frame meat texture while dark fruit aromatics mirror the sauce
Wines to Try
  • Cloudy Bay Sauvignon Blanc Marlborough$28-35
    The wine that launched a region in 1985; cool stainless-steel fermentation across 163 Wairau Valley parcels with around 4% in older French oak for texture, 92 points from Wine Spectator for the 40th anniversary 2025 vintage.Find →
  • Cloudy Bay Pelorus NV$30-40
    Methode traditionnelle Chardonnay-Pinot Noir blend launched from the 1987 vintage, named for Pelorus Jack the dolphin; minimum 24 months on lees gives brioche, toasted almond, and a creamy mousse.Find →
  • Cloudy Bay Pinot Noir Marlborough$38-48
    First commercial release 1994 after plantings began 1989; cooler Southern Valleys clay-loam soils produce fragrant cherry, plum, wild thyme, and silky tannins, a benchmark for Marlborough Pinot Noir.Find →
  • Cloudy Bay Te Koko Sauvignon Blanc$65-75
    First made 1996, commercially launched 2000; wild-yeast fermentation in French oak (less than 10% new) with 15 months on lees yields lychee, honeysuckle, preserved lemon, and savoury texture, the intellectual counterpoint to the flagship.Find →
  • Cloudy Bay Te Wahi Pinot Noir Central Otago$75-90
    First vintage 2010; blends Northburn Station glacial-soil structure with Calvert (Felton Road, Bannockburn) lakebed elegance for a concentrated, perfumed Pinot Noir with 94-point scores from Wine Spectator and Wine Advocate for recent releases.Find →
How to Say It
Cloudy BayKLOW-dee BAY
Te Kokoteh KOH-koh
Te Wahiteh WAH-hee
Peloruspuh-LOR-us
methode traditionnellemay-TODE trah-dee-syo-NELL
Veuve Clicquotvuhv klee-KOH
📝Exam Study NotesWSET / CMS
  • Founded 1985 in Marlborough's Wairau Valley by David Hohnen (founder of Cape Mentelle, Margaret River) with Kevin Judd as founding winemaker; debut 1985 Sauvignon Blanc vinified in Gisborne before the Jacksons Road winery existed and was voted world's best Sauvignon Blanc by Wine magazine.
  • Ownership: Veuve Clicquot took a controlling stake in 1990 and acquired the remaining shares from David Hohnen in 2003; Cloudy Bay now sits fully inside LVMH Moet Hennessy alongside Chateau d'Yquem, Cheval Blanc, and Krug.
  • Portfolio timeline: Sauvignon Blanc 1985; Chardonnay 1986; Pelorus methode traditionnelle (min 24 months on lees, named for Pelorus Jack dolphin) 1987; first commercial Pinot Noir 1994 (plantings 1989); Te Koko first made 1996, commercially launched 2000; Te Wahi Central Otago Pinot Noir first vintage 2010.
  • Flagship Sauvignon Blanc = predominantly cool stainless-steel fermentation with only around 4% or less in older French oak for texture; 163 estate parcels plus 65 grower blocks across Wairau Valley sub-regions; yields ~30% below Marlborough regional average. Te Koko = wild-yeast French oak fermentation (less than 10% new) with 15 months on lees, the textural counterpoint to the flagship.
  • Kevin Judd was founding winemaker 1985 to 2009, departing to found Greywacke (also in Marlborough); Kelly Stuart joined as cellar hand 2016, promoted to winemaker 2023; LVMH distribution in 30+ countries while Cloudy Bay retains terroir credibility through Sustainable Winegrowing NZ certification and organic Central Otago vineyards.